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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
 
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Posted on: 2014/11/25 20:56
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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What about a soap box derby?
Posted on: 2014/11/25 20:38
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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has jersey city ever considered having a kite flying contest in liberty state park
Posted on: 2014/11/25 20:33
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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#JCMakeitYours
Strong community dedication is making Jersey City one of the better places to live in New York?s Metropolitan area. Now people are discovering that it?s also a place to visit as well. Most people don?t realize that the Statue of Liberty actually lies within Jersey City?s waters and the ferries from the city's Liberty State Park are the easiest way to visit the monument as well as Ellis Island. The city?s ethnic diversity is another source of interest. Newark Avenue, for instance, features a splendid Little India that's loaded with terrific authentic cuisine.
Posted on: 2014/11/25 20:00
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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I like the campaign, it is well targeted to new comers. The NYTimes article is also issuing at the same time. Browsing from the Art House FB page leads to quite a few events as well that looks self-organized to some extend. This certainly will re-emphasize the notion that new comers can merge and bring their own creativity/activities here. This is good.
Posted on: 2014/11/24 23:26
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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I also saw them on the billboard areas that are located above/outside subway entrances in the FiDi area. I have also seen the posters in some of the E trains. Overall, I think it is a good campaign. I find it hard to believe that the budget mentioned in the press release can cover the breadth of the campaign. I seem to come across the posters a lot.
Posted on: 2014/11/24 20:26
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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Yes when I commute to NYC I usually ride the J train and they are on that train which services the Williamsburg hood.
Posted on: 2014/11/24 18:05
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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Quote:
Posted on: 2014/11/24 17:22
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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Spellcheck, bruh.
Posted on: 2014/11/15 17:06
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Newbie
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Anyone who would actually choose to move her from somewhere else, didn't do their homework.
Posted on: 2014/11/15 14:45
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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For a city such as JC, Ratings have a much greater effect on debt already issued and how it trades in the secondary market than it does on new issuance. JC probably issues around $20 million or so a year typically - the 10 to 15 basis point swing from the upgrade gets you $20k to $30k a year. Not a budget-changing kind of event.
Posted on: 2014/11/15 13:49
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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http://www.njbiz.com/apps/pbcs.dll/ar ... rating&template=mobileart
This might catch more attention from the Wall Street types than the current campaign. Now let's see if cheaper borrowing is reflected in a lower budget.
Posted on: 2014/11/15 12:05
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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How do you measure if it works? Based on rising property values, and all the new construction, people have been planning on many new people moving to JC long before the start of this horrendous marketing campaign. In other words, lots of people were going to move here anyway. But I bet that common sense fact won't stop these marketers from trumpeting their campaign as a huge success.
Posted on: 2014/11/15 7:14
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Newbie
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Ha! Good one.
Posted on: 2014/11/15 0:33
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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#jerseycitymakeityourdriveway
Posted on: 2014/11/14 23:16
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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2013/3/29 21:43 Last Login : 2023/9/5 18:27 From Bergen Hill
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I don't think that is their only accomplishment, if you go by their website. However, if it were their only accomplishment it would still be more than many of the individuals that crop up on reality TV quite often.
Posted on: 2014/11/12 23:19
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Dos A Cero
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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This is nothing new, Jersey is known for its big b*lls, corruption and BIG HAIR!
  
Posted on: 2014/11/12 20:54
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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I disagree. The one with the "Big Hair Girls" is the worst. Why the F**K are these people popular?? When did big, colorful hair become a major accomplishment??
Posted on: 2014/11/12 20:48
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Newbie
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The JC Marketing campaign has to be one of the most ill conceived ones I've ever seen. If this campaign, as currently designed, works I'll sprout wings.
Posted on: 2014/11/12 20:09
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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2005/3/2 4:49 Last Login : 2018/6/12 15:20 From Downtown Ex Pat happy in McGinley Sq.
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AS A 20 year resident, I've been about this since post 9/11 when Exchange Place path station was closed for 2 years and those people all had come to Grove st. And that was when a fraction of the developments err in that exist more. Im now using JSQ as I moved, and that is really getting bad. It won't sustain that crowds coming with the 70 story tower, key alone the 3-4 other mega towers planned for jsq that are starting soon. I'm disgusted.
Posted on: 2014/10/31 14:30
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Quite a regular
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I agree. I'm concerned with infrastructure improvement. PATH hates Fulop/JC and vice-versa- whether that's the reason for realistic capacity improvements being several years off is a subject for debate (not on this thread). However, we are already at (over?) capacity and/or short on weekend service on trains to NYC. And that is WITHOUT lots of more tenants in JC. There is clearly an influx of new residents and businesses- with more coming with or without this PR campaign. Is it just me that wonders if the city can sustain this? Of course, by the time that concern is realized, Fulop will have moved on but I'm worried that this is where we are headed. Am I alone?
Posted on: 2014/10/31 14:16
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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yes. this kind of thing needs to happen on all of these.
Posted on: 2014/10/31 14:11
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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The group selfie with the Mariachi band is THE WORST!! I want to scribble THIS NEVER HAPPENS HERE!!! All over it.
Posted on: 2014/10/31 13:44
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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Yes - want to write: Jersey City: Where Taylor is pork roll.
Posted on: 2014/10/31 11:02
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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Some of these really are cringe-inducing on the PATH. I don't think I'll ever stand next to one of these posters and happily endorse this message.
Posted on: 2014/10/31 10:55
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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Must. Resist. Urge. To sharpie the hell out of these ads on the PATH, as I'm pressed up against the crowd induce the already too packed trains.
Posted on: 2014/10/31 2:07
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Just can't stay away
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Quantity has a quality all of its own.
Posted on: 2014/10/30 20:00
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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As a reluctant resident of the Heights, I must say I was pleased to see this, and am thrilled my friends at the Distillery Gallery got the exposure they did! I would have left out the long shots of Central Avenue though, there isn't enough fancy camera work in the world to put any gloss on Central Avenue. The shots around Riverview Park really captured how charming that corner of the Heights is.
Posted on: 2014/10/30 17:51
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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2014/6/9 22:10 Last Login : 2017/6/16 11:22 From Jersey City, NJ
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They're targeting young-ish BK-ers and touting JC as a more affordable alternative. So the G train makes perfect sense.
Posted on: 2014/10/30 14:33
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Re: Jersey City marketing campaign: ‘Make It Yours’
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Home away from home
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"Make It Yours?" That's what they're doing with your bikes and your cars.
Posted on: 2014/10/30 3:55
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